A survey of over 100,000 Germans revealed that 94% won’t buy a Tesla vehicle. It doesn’t bode well for the automaker, whose sales had already been falling off a cliff in the important European market.
In 2024, Tesla saw a 41% reduction in sales in Germany compared to 2023 despite EV sales surging 27% during the year.
This has already raised red flags about Tesla’s future in Germany, but it is nothing compared to Tesla’s performance so far in 2025.
Tesla’s sales were down 70% in the first two months of 2025, and again, that’s compared to its already poor performance in 2024.
There are many factors at play, including increased EV competition and the Model Y changeover, but in recent months, industry experts have attributed Tesla’s decline in the country to Germans being upset with Tesla CEO Elon Musk’s meddling in local elections and promoting the far-right AfD party.

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